LX 8500 advert — Our Past is the Future of Running (1986)
I’m surprised myself that I’d not found this sooner, but it’s fantastic to see an original 1986 advert for the LX 8500 (the year can be feintly seen in the bottom right corner). The advert naturally covers the 4 main ‘technologies’ of the LX ; the Reebound™ midsole, patented embossed pigskin upper, Goodyear® Indy 500® outsole and of course the 3M Scotchlite™ reflective trim on the heel wrap. That’s enough ®’s and ™’s for one sentence…
The ad also mentions the shoes’ availability from Cal Sports which I think it would be safe to presume that this was a US print advert.
Added to Retroboks’ 80’s Media section – plenty more in there to investigate! —BokOne