Advertisements

Awesome Reebok documentary

Not sure where to start with this one – so much amazing stuff relevant to Reeboks’ history and Reebok Classics’ history to cover: The birth/split of Reebok from J.W. Fosters; the name change from Mercury Sports; the various locations of offices and workshops in and around Bolton; the early logo and branding changes relating to Adidas; origin of the Starcrest (something that I’m proud that Retrobok accurately reverse-enginereed); some original key UK staff; the explosion of sales in the US with Paul Firemans’ involvement; and much much more. It’s a very atmospheric documentary too – I believe produced by (parent company) Adidas in 2011/2012.

Thanks to Brian for sharing this in the contact section. —BokOne

Advertisements

Posted on September 18, 2016, in Newsfeed. Bookmark the permalink. Comments Off on Awesome Reebok documentary.

Comments are closed.