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Blog Archives

Reebok Classic – Stockboy: Crossover

We take you behind the scenes of the worlds finest sneaker retailers, away from the shop floor, into the world of the Stockboy. He’s the guy (or girl) who’s got the lowdown on the latest release, who still gets the buzz from a fresh delivery and who lives an inspirational life outside of the day to day. In episode 8 of this series, in line with the release of their interpretations of the reworked Club C, Reebok and Crossover introduce us to 26 year-old Chris Tham.

Good to see another one of these from Reebok Classic, this being the seventh in the Stockboy series – these always offer an insightful and personal perspective. -BokOne

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Reebok Classic – Stockboy: Bodega

We take you behind the scenes of the world’s finest sneaker retailers, away from the shop floor, into the world of the Stockboy. He’s the guy (or girl) who’s got the lowdown on the latest release, who still gets the buzz from a fresh delivery and who lives an inspirational life outside of the day to day. In episode 6 of this series, in line with the release of their interpretations of the reworked NPC UK, Reebok and Bodega introduce us to 30 year old Lee Beard.

Reebok Classic – Stockboy: atmos

Fifth in this brilliant series; and we stay in Japan at the atmos store in Shinjuku, Tokyo. -BokOne

We take you behind the scenes of the world’s finest sneaker retailers, away from the shop floor, into the world of the Stockboy. He’s the guy (or girl) who’s got the lowdown on the latest release, who still gets the buzz from a fresh delivery and who lives an inspirational life outside of the day to day. In episode 5 of this series, in line with the release of their interpretations of the reworked Phase One Pro, Reebok and atmos introduce us to 26-year-old Takumi Ueda

Reebok Classic – Stockboy: MITA sneakers

Fourth in the series of shorts from Reebok Classic, telling the stories of stockboys at Reebok Certified Network stores around the world. -BokOne

We take you behind the scenes of the world’s finest sneaker retailers, away from the shop floor, into the world of the Stockboy. He’s the guy (or girl) who’s got the lowdown on the latest release, who still gets the buzz from a fresh delivery and who lives an inspirational life outside of the day to day. In episode 4 of this series, in line with the release of their interpretations of the reworked Phase One Pros, Reebok and mita sneakers introduce us to 27-year-old Kazushige Nakamura.

Reebok Classic – Stockboy: Sneaker Politics

Second in this great storytelling concept from Reebok Classics this time features Stockboy Ezra Babineaux at Sneaker Politics New Orleans, and includes their recent luxe makeup of the NPC UK; ‘Storyville’. Don’t forget to check out the Retrobok macro pics of my own pair here-BokOne

We take you behind the scenes of the worlds finest sneaker retailers, away from the shop floor, into the world of the Stockboy. He’s the guy (or girl) who’s got the lowdown on the latest release, who still gets the buzz from a fresh delivery and who lives an inspirational life outside of the day to day. In episode 2 of this series, in line with the release of their interpretation of the reworked NPC UK, Reebok and Sneaker Politics introduce us to 23 year-old Ezra Babineaux.